Digital Marketing Executive
Experience: 1-3 Years
CTC: 1-2 LPA
We are looking for experienced female Digital Marketing Executives to assist in the planning, execution, and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
Assist in the formulation of strategies to build a lasting digital connection with consumers
Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, etc.)
Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization, etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update website
Collaborate with designers to improve user experience
Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
Acquire insight into online marketing trends and keep strategies up-to-date
Maintain partnerships with media agencies and vendors
- BSc./BA in marketing or relevant field.
- Proven experience as a Digital Marketing Executive or similar role.
- Excellent understanding of digital marketing concepts and best practices.
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM.
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
With 11 years of experience in content marketing, content writing and website development, Thoughtful Minds holds the strongest portfolio in all its domains including Digital Marketing ( SEO, SMO, Content Writing) in India.